IS YOUR INTELLECTUAL PROPERTY PROTECTED ?
The Fashion Law Boutique works extensively with clients registering, disputing and purchasing trademarks.
A trademark is a combination of letters, words, sounds or designs that distinguishes one company’s goods or services from those of others in the marketplace. A trademark is unique. It is important to a company because over time, a trademark comes to stand not only for the actual goods and services you sell, but also for your company’s reputation and brand.
In Canada, you can register any trademark that does not disobey the Trade-marks Act. You can view the detailed information here. Some examples of what can be trademarked are:
- Business or Company Name
- Website and Domain Name
- Name of your product or service
- Company Slogan
According to the Trade-marks Act, in Canada, some examples of what can’t be trademarked are:
- names and surnames
- clearly descriptive marks
- deceptively misdescriptive marks
- words that represent a geographical location commonly known to be the place of origin of such goods or services
- words in other languages
- words or designs that could be confused with a registered trademark or pending trademark
- words or designs that look very similar to a prohibited mark
WHO CAN BENEFIT FROM TRADEMARK REGISTRATION?
A brand protected through a registered trademark is a valuable business asset which is why various fashion companies and designers default to trademark protection.